Client · Music & Culture
Aster Assembly
Project Scope
Brand Identity,
Art Direction,
Print Design
About the client
Aster Assembly is a contemporary chamber-music festival that brings intimate performances into unexpected city spaces. Its identity treats music as something open, energetic, and shared.
The challenge
The festival wanted to welcome first-time listeners without losing the depth that matters to established music audiences. Its programme spans small rooms and large public venues, so the identity needed to hold together across very different scales.
Our Solution
We built a modular asterisk from intersecting musical gestures and paired it with oversized, expressive typography. Cobalt blue and butter yellow turn programmes, tickets, and street posters into a recognizable family, while a flexible grid lets every performance have its own rhythm.
“The identity gave us a way to bring all these different performances together. It feels spirited and welcoming, and our team can adapt it without losing what makes it ours.”
Clara Whitfield
Festival Director,
Aster Assembly
·
May 2026
